Tag Archives: cafe

Geolocation – Facebook Shelves Facebook Places – Are you using Foursquare?

In observing the social media adoption by the foodservice industry, Facebook Places was never a competitor to Foursquare. This begs the question – have you been using Foursquare or some other geo-location app to help drive customer loyalty and sales?

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Seasons Bounty: A simple way to increase cafe profit

One of the easiest ways for a cafe to stretch it’s purchasing dollar is by putting food up, or preserving. At this time of year in the Northern Hemisphere, the bounty of the season is readily apparent, not only at farmer’s markets, but also at the grocery or through your produce vendor.

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Seasoning Your Menu

Solutions for Operators I hate to point this out, but Fall is nearly upon us in the Northern Hemisphere. This morning upon waking, the air was chilled; admittedly sensitive to cold, I had to wear sweats. Do you change your cafe menus with the seasons? It’s a great way to keep your existing customers intrigued […]

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Starting a New Cafe or Restaurant? Things You Should Consider..

Bluntly, there are many folks who get into the cafe and restaurant business that are in over their heads. Today, when I receive an inquiry about consulting a startup, one of the first things I do is hand over and share a fairly comprehensive list of tasks that will need to be done. There’s around 300 items that a new startup or location needs to consider before opening the doors.

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Blame It On The Location

Location, location, location. What if your cafe location is wrong? One of the most important criteria in the foodservice industry is putting your business in a strategic location. Old school restaurant startup consultants will gather as much data on location as they can, including government vehicle counts and even spot counting in person at possible […]

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Basic Social Media for Cafes

Solutions for Operators Social media for foodservice and coffeeshops has exploded in the past two years. Is your business taking advantage of this effective communication tool to reach customers and build brand loyalty? For the cost of a few hours a week, a cafe can build new relationships, strengthen existing relationships and increase sales. There’s […]

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Item Costing Your Menu

Solutions for Operators A standard practice in the restaurant industry is to calculate the food cost of every item you sell. Knowing this cost allows you to a) purchase ingredients more wisely and b) maintain and train staff to standards. There is a time investment in making these calculations, but the reward is a “tighter […]

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Calculating Labor Cost in Cafes – Weekly Forecasting

Operator Solutions Using Mocafe In my prior career as a executive chef, I wrote hundreds of work schedules. Let’s look at some factors operators have to take into account in managing efficient production labor cost: Staff training and abilities Anticipated business volume Local event calendars Potential constraints (risks to the schedule) The question today is, […]

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Into The Heat

As tough as I imagine myself to be, I’m still… a guy. I can hike twenty-some miles in a day (if I put my soul into it), break back with friends on construction projects and endure tons of mosquitoes. But I’m still… a guy. At the end of the day I can still be accused […]

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Old School Cafe Management Skill: That Item Makes Me This Much

Operator Solutions Using Mocafe Last night, a perfect New England summer night, I was talking about cafe and restaurant management with an old friend, a former executive chef (like me), restaurant owner and major lines food salesman. The topic of passion was how old-school successful operators calculate the hourly success of their business. One of […]

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